Major operating and financial figures for 2020

The year 2020 was a very successful period for Polsat Plus Group in terms of operating and financial results, which enabled us to continue current projects, invest into development of 5G network and new areas of activities.

Multiplay services

Consistent pursuit of our multiplay strategy results in growth of the number of customers using service bundles – their number increased by 71 thousand during the year and reached 2.063 million
Number of individual services (RGU’s) used by this group of customers increased to more than 6.36 million

Contract services

Dynamic growth of the number of mobile services – by 640 thousand (8.1%) compared to last year, bringing their total number to 8.5 million, as a result of effective implementation of upselling to individual customers, effective care for customer satisfaction and high demand for m2m services among business clients
The number of pay TV (DTH) services remained at a high level of more than 5 million
Stable base of Internet access services of around 1.8 million
Dynamic growth of the average monthly revenue per contract customer (ARPU) in Q4 – growth by 5% compared to Q4 2019, with the ARPU reaching PLN 89.9,
Churn ratio remained unchangeably low, at 5% annually

Prepaid services

Stable base of prepaid services with a high ARPU of PLN 21.8 in Q4 2020

Media segment: TV and oline

Polsat-Interia Group: TV Polsat Group’s TV channels were among audience leaders in the commercial viewers group, achieving audience share of 23.9% (9.5% by the main channel and 14.4% by theme channels) during the whole of 2020.

TV Polsat Group’s advertising and sponsoring revenues decreased by 8.2% compared to the preceding year, i.e. down to PLN 1.12 bn as a result of negative pressure of the coronavirus pandemics on the advertising market in Poland. Thanks to the revenue growth dynamics, exceeding the market average, TV Polsat’s share in the advertising market increased to 28.5%.
Leading position of Polsat-Interia Group on the market of Internet publishers – nearly 20 million users of the Group’s services and 1.7 billion page views monthly on the average in Q4.